Hook
Post text + proof in the first seconds
The caption or quote-tweet framing is often what stops the scroll. Your video should instantly validate that thesis—a hot take, demo, or raw reaction—not a slow cinematic build.
On X, the post text often sells the click and the clip is the proof. Paste a public video URL to see whether your hook, pacing, and payoff match what actually spreads on the timeline—hot takes, reply bait, raw selfie energy, and thread-style payoffs—not generic short-form advice.

X is not Reels. Distribution favors argument, brevity, and text–video pairs that feel native to the feed. Mentis scores clips against these platform-specific patterns:
Hook
The caption or quote-tweet framing is often what stops the scroll. Your video should instantly validate that thesis—a hot take, demo, or raw reaction—not a slow cinematic build.
Retention
Clips under ~30 seconds with snappy on-screen text, whiteboard-style explainers, or low-fi selfie energy tend to hold attention. Assume many viewers watch without sound.
Payoff
Strong X endings ask for opinions, invite "Reply ME" early access, tag someone who would buy this, or tee up a numbered thread—not a soft "link in bio" alone.
Feature 01
Paste a public X link and analyze from the URL. Skip x video downloaders when you need creative QA on the post—not an MP4 on your camera roll.


Feature 02
Mentis treats X differently from Reels or TikTok: the on-platform text is often the provocation, and the video is supporting proof. See if they match.
Feature 03
Score whether your payoff invites replies, quote tweets, or thread follows—the distribution levers X rewards more than polished B-roll alone.


Feature 04
After analysis, ask Video Agent to sharpen a hot take, shorten a clip under 30s, or draft reply-bait that fits your niche.
Reference libraries and paste-a-link analyzers — no login required.
Ready to stress-test an X post before you publish?